UX Tips

Case Studies

FAQ UI/UX

Strategic UI/UX services that drive business growth

At Mugs Studio, we solve real business problems through smart design and strategy. Led by Mugunthan Balakrishnan, our services help elevate digital experiences, align product goals, and deliver measurable results.

UI/UX Consultancy

At Mugs Studio, our consultancy service helps businesses turn digital challenges into growth opportunities. We bring together product thinking and user experience design to guide you from insight to implementation—with measurable impact at every stage.

Business-Focused Discovery

Identify digital pain points and align UX efforts with your business goals and customer needs.

Business-Focused Discovery

Identify digital pain points and align UX efforts with your business goals and customer needs.

Business-Focused Discovery

Identify digital pain points and align UX efforts with your business goals and customer needs.

UX Audits & Opportunity Mapping

Evaluate your current product experience to uncover usability issues and areas for immediate improvement.

UX Audits & Opportunity Mapping

Evaluate your current product experience to uncover usability issues and areas for immediate improvement.

UX Audits & Opportunity Mapping

Evaluate your current product experience to uncover usability issues and areas for immediate improvement.

Implementation Guidance

Support your teams with expert direction during development to maintain UX integrity and business alignment.

Implementation Guidance

Support your teams with expert direction during development to maintain UX integrity and business alignment.

Implementation Guidance

Support your teams with expert direction during development to maintain UX integrity and business alignment.

Strategic Product Direction

Define a clear vision and roadmap that moves your product from idea to market with confidence.

Strategic Product Direction

Define a clear vision and roadmap that moves your product from idea to market with confidence.

Strategic Product Direction

Define a clear vision and roadmap that moves your product from idea to market with confidence.

Design, Prototype & Test

Rapidly explore ideas, validate assumptions, and create user-friendly prototypes grounded in real feedback.

Design, Prototype & Test

Rapidly explore ideas, validate assumptions, and create user-friendly prototypes grounded in real feedback.

Design, Prototype & Test

Rapidly explore ideas, validate assumptions, and create user-friendly prototypes grounded in real feedback.

Ongoing Optimisation

Post-launch, we stay with you—reviewing performance, learning from users, and evolving the experience over time.

Ongoing Optimisation

Post-launch, we stay with you—reviewing performance, learning from users, and evolving the experience over time.

Ongoing Optimisation

Post-launch, we stay with you—reviewing performance, learning from users, and evolving the experience over time.

Laws of UX

Hicks law

The time it takes to make a decision increases with the number and complexity of choices.

Laws of UX

Hicks law

The time it takes to make a decision increases with the number and complexity of choices.

Laws of UX

Hicks law

The time it takes to make a decision increases with the number and complexity of choices.

Laws of UX

Jakob’s law

Users spend most of their time on other sites. This means that users prefer your site to work the same way as all the other sites they already know.

Laws of UX

Jakob’s law

Users spend most of their time on other sites. This means that users prefer your site to work the same way as all the other sites they already know.

Laws of UX

Jakob’s law

Users spend most of their time on other sites. This means that users prefer your site to work the same way as all the other sites they already know.

Product Audits & Reviews

Our Product Audits & Reviews service focuses on elevating your digital product through:

Heuristic Evaluations & User Testing

Analyse navigation, visual hierarchy, and usability to identify potential issues affecting user trust and conversion.

Competitor Analysis

Benchmark against industry leaders to spot gaps that could undermine your brand and performance.

Actionable Recommendations

Provide prioritised, targeted suggestions to enhance usability, strengthen brand loyalty, and optimise the customer journey.

Workshops & Training

At Mugs Studio, our Workshops & Training service is designed to build your organisation's UI/UX expertise—available onsite or through online platforms. We deliver practical, hands-on sessions tailored for teams with limited UI/UX backgrounds. Key benefits include:

Upskilling for Teams

Gain practical, hands-on insights in user research, rapid prototyping, and iterative design.

Empowering Marketing & Sales

Learn to advocate for user needs, ensuring product features align with market demands.

Long-Term Savings

Develop internal expertise to reduce reliance on external hires and avoid costly redesigns.

Laws of UX

Pareto principle

The Pareto principle states that, for many events, roughly 80% of the effects come from 20% of the causes.

Laws of UX

Pareto principle

The Pareto principle states that, for many events, roughly 80% of the effects come from 20% of the causes.

Laws of UX

Pareto principle

The Pareto principle states that, for many events, roughly 80% of the effects come from 20% of the causes.

UX Tips

Case studies

FAQ UI/UX

© 2025 Mugs Studio. All rights reserved.

UX Tips

Case studies

FAQ UI/UX

© 2025 Mugs Studio. All rights reserved.

UX Tips

Case studies

FAQ UI/UX

© 2025 Mugs Studio. All rights reserved.